
I mention this because I think it is easy to forget that we have these options. I know plenty of people who have explored various social media platforms, decided that they held little appeal or that the bad outweighed the good, and have not used them since. I know others who were once heavy users of various social media platforms until they burned out or became disillusioned. They cite different reasons, but a common theme involves the irrationality and tribalism they encountered on social media. When I recently asked a friend why she abandoned Facebook, she replied, "It's nothing but people yelling at each other, and I don't see the appeal of that."
As for me, I think I've finally found a strategy with which I'm comfortable for the time being. I try to be selective about who I friend/follow, connecting with those who contribute something of value (even if I disagree with much of what they have to say). I'm quick to unfollow/unfriend people once they begin calling others names. It doesn't matter whether it is directed at me; behavior like that is not something I want to support. I also take breaks from social media when I find myself feeling disgusted at much of what passes for discourse these days.
When it comes to social media, the most important lesson I've learned so far is a simple one: I am responsible for what I decide to put up with online. If I don't like what I encounter, it is up to me to do something about it.