I've been helping an acquaintance set up a new blog that has nothing whatsoever to do with atheism or any of the subjects I address here. In the process of advising him on how to get the blog going, attract readers, and the like, I've been reminded of what a pain in the ass the whole thing has become. The biggest hurdle he's going to face is post frequency. He has convinced himself that posting once every 2 weeks is going to be sufficient. I'm skeptical, but I guess we'll see.
I imagine that the sustained effort involved in blogging is the main reason we see so many excellent atheist blogs come and go. So much work is required and with virtually no return that one really has to love doing it to stick with it for more than a few months.
I think sometimes about starting a new blog in a different niche, one with less competition and even more room for growth. But then I realize that I barely have time to maintain the blogs I already have.
What do you think the atheist blogosphere will look like in 5 years? Will the niche be exhausted by then, or will a number of new subcategories have been developed? In our niche, how should one position oneself now so as to be in a good position for whatever the future holds?
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