As some of you may know, the British Humanist Association (BHA) has been campaigning to encourage nonbelievers to mark "no religion" on the 2011 census. This poster and others like it seem like they'd be very effective. I know if I saw one, I'd be more likely to complete a census form.
Unfortunately, these posters were rejected as offensive by those in charge of ads in railway stations. If this happened in the U.S., nobody would be surprised. But this isn't the U.S. we're talking about. Evidently, the phrase "for God's sake" was deemed offensive.
The good news is that the campaign is proceeding with a different slogan. And besides, the controversy has probably helped publicize the real issue (i.e., that atheists need to be counted if we are to have any real clout for our numbers).
I applaud the efforts of the BHA to promote the rights and welfare of nonbelievers in the UK. Their census campaign is important, and I imagine it will be quite successful in calling attention to a growing segment of the population that has been ignored for far too long.
H/T to The FreethinkerSubscribe to Atheist Revolution